Pricing and Quoting Strategy
Pricing your work correctly protects your margins and positions your shop competitively.
Cost components to always include:
Materials: Fabric, foam, batting, thread, staples, hardwareLabor: Hours multiplied by your shop rateOverhead: Rent, utilities, equipment, insurance (typically 15-25% of labor)Markup: 15-25% on materials to cover sourcing, handling, and storageContingency: 5-10% buffer for hidden issuesCommon pricing approaches:
Per-piece flat rate: Simple for standard items (dining chairs, ottomans). Easy for clients to understand.Hourly labor + materials: Transparent for complex or custom work. Clients see exactly what they pay for.Tiered quotes: Offer good/better/best options with different fabric grades. Helps clients self-select their budget.Setting labor rates:
Research your local market. Rates typically range from $40-$85/hour. Factor in your experience level, shop overhead, and the quality of your work. Higher rates are justified by faster turnaround, better craftsmanship, and professional communication.
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